Corporate Law | Tax Law | Transactions / M&A

Flick Gocke Schaumburg advises Meetrics shareholders on DoubleVerify sale

16.09.2021 | Deals done

Flick Gocke Schaumburg has advised the shareholders of Meetrics GmbH on the sale of the company to DoubleVerify, a listed US media measurement and analysis company. The parties have agreed not to disclose the purchase price.

Meetrics specializes in measuring quality in digital advertising. The sales, product and development teams at Meetrics will continue to operate from their offices in Europe.

Advisors to Meetrics GmbH shareholders: Flick Gocke Schaumburg (Berlin)
Partners: Dr. Martin Oltmanns, Dr. Christian Pitzal (Tax); Associates: Justus Bode, Alexander Kern

Meetrics, founded in Berlin in 2008, has developed itself into a European leader in ad-verification solutions. The company works with more the 80 clients in 23 European countries.